Click HERE to return to the contents page
Click HERE to return to the contents page
2017 - Dacia Duster - Interior Design
Youtube Link
Translation from English to Frisian
Original Link
Renault for non-native English speakers
Published on 12 Sep 2017
Dacia’s iconic model has been revamped, with new styling, new equipment and a fully-updated interior. Meanwhile, Duster is as spacious as ever it boasts the same off-road ability and is still shockingly affordable. Dacia, with a strong connection to its community, unveiled the All-New Duster at the 2017 Frankfurt Motor Show in the presence of some 30 customers who are enthusiastic supporters of the brand.
More about Dacia:
Subscribe:
https://www.youtube.com/user/renault/
Facebook:
https://www.facebook.com/daciafrance/
Twitter:
https://twitter.com/dacia_fr/
Instagram:
https://www.instagram.com/dacia_france/
Website:
http://www.dacia.fr/
LinkedIn: Groupe Renault
00:01 Renault F1 Team RS25 Engine sing "We Are The Champions"
New Dacia Duster Genesis
interior design
LAURENS VAN DEN ACKER
DIRECTOR OF INDUSTRIAL DESIGN
00:15 Dacia is not just a brand, it's a phenomenon.
00:18 It's a generous brand that offers more than expects.
VINCENT TURPIN
ALL-NEW DUSTER INTERIOR
DESIGNER
00:23 The brief was to enhance the quality of the interior.
00:26 We made it more statutory, more solid and robust, with a higher dashboard,
a larger console and more stowage, more SUV-like.
Cristina SFIAZOF
DESIGNER COLORS AND MATERIALS
00:38 Whole interior is brand new, so we have a new harmony, a new color.
00:42 We focused on improving the quality the finishes in the aspect and we
really work hard and
00:48 putting the value in the places where is most important for our client
where is most visible .
00:53 We modernized the HMI aspects.
00:57 We integrated an Automatic Air Conditioning system, a piano-style
switch-bar
01:01 and raised the screen for better ergonomics
01:04 which improves the dynamics of the "S" shaped dashboard to better embrace
the driver.
01:09 We have a new launch in color it's orange Atacama
01:12 which is a bright vivid orange it has a lot of character and it can be
fun.
VINCENT FOURNIER
PROGRAM DIRECTOR
01:20 For added comfort. We reworked the upholstery and improved seat support.
01:25 New Duster offers totally redesigned seats with enhanced comfort,
01:30 better lateral support and a longer seating area, featuring and armrest
and adjustable lumbar support.
01:36 These features are a first on the Dacia range.
01:38 We really pay attention to all the details.
01:40 So we have satin chrome for finishes and
01:42 a new grain that has a lot more value than what we had in the previous
model.
01:47 In terms of perceived quality, the door panels,
01:50 for example have of gap and flush that are from another category.
01:54 We've skipped a generation with New Duster.
01:58 It was a challenge to find interesting design ideas and to make it look
cool and appealing when you're on a budget.
02:08 It's been wonderful to head this New Duster project
02:11 with the whole company mobilized behind you.
02:13 I'm very proud.